Printing Guides

Brown Kraft Business Cards by KEOPSY – recycled kraft paper business cards, front and back

Kraft & Eco-Friendly Printing: A Small Business...

Thinking about kraft or recycled paper for your business cards, menus or hang tags? Learn how to choose eco-friendly print stocks, design for brown kraft, and describe green claims accurately.

Raised Spot UV Business Cards by KEOPSY, an example of specialty print finishes

Raised Foil, Spot UV & Specialty Finishes: When...

Raised foil, flat foil, spot UV, Akuafoil and painted edges explained: what each specialty print finish looks like, how to set up your files, and when the extra cost is...

Dark business cards with raised foil, an example of rich black backgrounds in print

Rich Black vs Regular Black in Print: When to U...

Why does your black background print gray, or your small black text look fuzzy? Learn the difference between rich black and regular black (K100), when to use each, and how...

Full-color printed flyers and brochures, an example of CMYK print color

RGB vs CMYK: Why Printed Colors Look Different ...

Why do printed colors look duller than on your screen? Learn the difference between RGB and CMYK, which colors shift in print, and how to set up your files for...

Printed postcards stacked and fanned, the kind of mail piece where a trackable QR code drives scans

QR Codes on Print: Size, Placement & Tracking D...

How to use QR codes on business cards, postcards, door hangers, table tents and signs the right way: what to link to, minimum size, quiet zone, placement and how to...

Custom car door magnet sign on a contractor's service van door

Car Door Magnets for Contractors: Sizing, Care,...

How contractors can size, design and care for car door magnets so they look professional, stay put and keep the phone ringing, plus a quick do's and don'ts checklist.